A RedZebra leader since its US launch in 2006, Veta Bates excels at designing and facilitating human-centered and future-focused experiences. Her work spans strategic direction, insight-mining, idea generation and cultural analysis with individuals and teams in diverse environments.
She has consulted with and managed projects for Fortune 500 companies including The Walt Disney Company, Paramount Pictures, Ogilvy Mather, RealD and Six Flags Theme Parks, and has designed and facilitated organizational development trainings for the likes of Procter & Gamble, The Coca-Cola Company, General Mills and Diageo. Veta holds a Masters in Branding from School of Visual Arts, and a B.A. from Bard College.